By Hope Mwandenga
K Motors Limited Company has announced Afro-pop musician Onesimus as its brand ambassador in a one-year deal worth 20 million kwacha.
The partnership aims to expand the company’s reach and make its services more accessible to a wider audience.
As part of the agreement, Onesimus will serve as the face of K Motors and will travel to Nigeria to shoot a music video for his song “Controller Remix,” featuring Nigerian singer Joe Boy.
Speaking at the announcement at Amaryllis Hotel on Tuesday, K Motors General Manager Marlon Mount expressed hope that Onesimus would help the company become a household name in Malawi and establish its presence in other countries.
Onesimus, who is scheduled to travel to Nigeria via South Africa on Friday, has promised to use his talent to increase the visibility of K Motors.
His manager, Tonderai Banda, confirmed that the musician would stay in Nigeria for two weeks.
The deal is a significant milestone for Onesimus, who has become one of the most recognizable musicians in Malawi.
With K Motors’ support, he is expected to reach new heights in his career and promote the company’s services to a broader audience.
K Motors has invested 20 million kwacha in the partnership, demonstrating its commitment to expanding its reach and customer base.
The company hopes that Onesimus’ influence and talent will help achieve its goals and establish itself as a leading brand in Malawi and beyond.
