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Wednesday, December 1, 2021
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MBC Czar Kasakula Still Bitter Over Football Broadcasting Rights

DEAL SEALED

Malawi Broadcasting Corporation (MBC) Director General George Kasakula has reported Football Association of Malawi (FAM) to Minister of Sports Ulemu Msungama and Information Gospel Kazako for awarding football broadcasting rights to Mibawa Television.

The public broadcaster, MBC claims they are favorites and Kasakula has since threatened to seek legal redress including obtaining a court injunction on the matter.

FAM’s Director of Marketing, Limbani Matola, says it is unfortunate that Kasakula has reported the matter to the ministers in question.

He claims the local football governing body is already receiving calls from some government officials over this.

The two were speaking on Sunday Times Talk Programme on Times Radio this afternoon.

FAM last week signed a contract with Mibawa Studios and Zuku Television for the exclusive production and broadcasting of football matches on Mpira TV.

The contract involves Mibawa Studios producing content for Mpira Television to be broadcast on Zuku decoder’s channel 064.

FAM president Walter Nyamilandu said the MoU marked the end of football being accessed on TV for free.

He said the deal will see TNM Super League clubs sharing equally 80 percent of the proceeds of about K350 million per year while the other stakeholders will share the 20 percent.

Zuku Television Country Director Elias Dziko said their platform will not just generate revenue for clubs but also expose Malawi football to over 250 subscribers in Malawi, Uganda, Kenya, Tanzania and Zambia.

SULOM president Tiya Somba Banda said 14 years after trying different broadcasting rights models, the latest deal is the most viable.

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